ADV/

About ADV

ADV Padel is the UK’s leading professional and lifestyle padel brand, built to compete at the highest level while shaping the future of the sport beyond the court.

Backed by Andy Murray, Anthony Joshua and AD Global Sports, ADV combines elite sporting performance with premium experiences, commercial partnerships and cultural storytelling to redefine how modern sport is experienced.

As an official franchise of the Hexagon World Series, the world’s premier team padel competition, ADV has established itself as one of the sport’s most successful teams, winning two of the first three championships and consistently competing amongst the world’s elite.

Supported by the Lawn Tennis Association (LTA), ADV plays a leading role in the continued growth of padel across the United Kingdom, bringing together world-class athletes, global brands and a passionate community through unforgettable experiences on and off the court.

More than a team, ADV is a platform where sport, culture and business come together to inspire the next generation of padel.

Andy Murray with the ADVantage Padel Team

Ownership Team

Ownership Group Including
Andy Murray
Anthony Joshua

Andy Murray & Anthony Joshua

AD Global SportsAD Global Sports

Founded by Arran Yentob and Dani Vallverdú, Murray’s former coach, AD Global Sports was created to support the development of the sport in the UK and around the world.

What is the Hexagon Cup?

Hexagon Cup is the event that has revolutionised the world of padel. A tournament that brings together the best players in the world in a unique team-based format. Led by renowned owners, each team competes with three pairs—men’s, women’s, and Next Gen—earning points to reach the grand final and fight for the crown on Sunday.

Looking ahead, the Hexagon Cup is evolving into the Hexagon World Series from 2027, expanding from a single annual event into a multi-event global series. Teams will compete four times a year, with the series forming part of the official yearly FIP calendar—taking the competition, and the sport, to new markets around the world.

Hexagon Cup

2026 Champions

ADV lifted the Hexagon title for the second time in three editions in 2026 — a championship fought for and won together, on and off the court.

ADV team celebrating together after the 2026 Hexagon Cup win
ADV team on the podium with the 2026 Hexagon Cup trophy
Hexagon Cup

2024 Champions

ADV’s first Hexagon title — the win that laid the foundation for everything that’s followed.

ADV team celebrating together after the 2024 Hexagon Cup win
ADV team with the 2024 Hexagon Cup trophies

A Sport on the Rise

Fastest-Growing Sport

Padel is the world’s fastest-growing racket sport, with thousands of new clubs opening each year and double-digit growth across regions.

Where Culture Meets Sport

More than a game, padel is a platform for brands, creators, athletes, and communities to come together through unforgettable experiences that live far beyond the court.

The Modern Social Club

ADV exists at the intersection of sport, culture, and lifestyle—creating experiences where premium hospitality, meaningful relationships, and world-class competition naturally belong together.